About Us

LegitFit is an innovative and fast-growing fitness tech company with a fully remote team and headquarters in Ireland. Since our founding in 2019, we've built a dynamic group of professionals working from various locations.

Our mission is simple: to empower gyms, studios, and fitness professionals to reclaim their time and focus on what truly matters to them.

What we're looking for

We’re hiring a Search & AI Optimisation Specialist to help scale how LegitFit is discovered across both traditional search and AI platforms.

This is a hands-on role focused on execution, optimisation, and growth. You’ll take ownership of improving our organic performance across Google and emerging AI search experiences (ChatGPT, Perplexity, Gemini), while working closely with our marketing and web teams.

If you’re someone who enjoys getting into the detail, testing ideas, and seeing measurable impact, this role is for you.

What You’ll Do

On-Site SEO & Content Optimisation

• Audit and optimise existing website pages for search and conversion
• Improve page structure, internal linking, and metadata
• Support the creation of SEO-driven landing pages (case studies, comparisons, features)

Content & AEO Support

• Work with the team to create content designed to answer real user queries
• Structure content so it is clear, scannable and suitable for AI retrieval
• Identify opportunities to improve how LegitFit appears in AI-generated answers
• Create and maintain an llms.txt file; configure robots.txt so AI crawlers have appropriate access.
• Implement and maintain Schema.org structured data across key pages

Technical SEO

• Manage day-to-day SEO performance across Webflow and WordPress